TruthFool Communications provides unique full scale creative & strategic services for social change.

Seeking re-election, Mayor Gregor Robertson and the Vision Vancouver team were looking to run a refreshing campaign free of typical smear tactics, something that would remain positive and engage younger voters. First, we developed an interactive micro-site that highlighted the administration’s accomplishments. We then engaged members of Vancouver’s creative community to contribute their unique talents to the campaign. We managed our own sub-campaign which rolled out a series of self-attack ads.
“It’s funny and catchy and it marks an increasing digital sophistication that is putting this year’s civic election far ahead” - Vancouver Sun
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